Since the 1930s, the Sandhills Stock Show & Rodeo has proudly served as the kickoff event for the Texas stock show circuit and rodeo season, bringing together professional cowboys, cowgirls, and families for an unforgettable Western experience. What began as a simple stock show in the 1930s quickly evolved into a premiere horse show by 1940, and by 1955 had welcomed Professional Rodeo Cowboy Association competitors vying for top honors. Today, our event holds the unique distinction of being the only Junior Livestock Show in Texas exclusively dedicated to Hereford Cattle, while our Junior Lamb Show specializes in Fine Wool Lambs. Held annually at the Ector County Coliseum, the Sandhills Stock Show & Rodeo combines thrilling rodeo action with live entertainment, vendor shopping, and authentic Western hospitality. Whether you're a seasoned rodeo enthusiast or looking to check an item off your bucket list, our event offers something for everyone – from championship-level competition to family-friendly entertainment that celebrates the enduring spirit of the American West.